Riyadh: The world’s top golfers are gathering at the Riyadh Golf Club for the PIF Saudi Ladies International from February 11-14. The event is drawing attention to Saudi Arabia’s rapidly growing sports tourism sector and its increasing commitment to sustainability. With a $5 million prize fund, equal to the men’s PIF Saudi International, the tournament is a headline event in the PIF Global Series, designed to raise the Kingdom’s profile as a destination for international travelers and local sports enthusiasts. By establishing Riyadh as a prominent destination on the international sporting circuit, the tournament aims to rapidly increase both local engagement and global tourism, directly advancing Vision 2030’s goals of economic diversification and societal transformation. Riyadh serves as the Saudi National Team’s high-performance headquarters, so this tournament provides a unique bridge for local talent to transition from grassroots programs to the global stage, drawing inspiration from national team members who are already competing and excelling in the Middle East and North Africa region. The tournament will host a high-profile WIMENA (Women in the Middle East and North Africa) panel, giving Saudi sporting pioneers a platform to share their views on the development of women’s sports. Confirmed panelists include Saudi Olympic stars Kariman Abuljadayel (sprinter), Dunya Abutaleb (taekwondo), and Lama Al Fozan (fencer and businesswoman), as well as Razan Al-Ajmi, the first female Saudi skydiver. This session is part of the “Change with Conversation” initiative, which focuses on creating leadership and career pathways for women in the sports and tourism sector, redefining the role of sports not just as a competition, but as a platform for empowerment, innovation, and global connections among women leaders and emerging girls in the sports world. Golf Saudi Ambassador Alison Lee said: “We are keenly aware of the positive impact we have each time we return to Riyadh. It’s wonderful to see families and children actively engaging in the golf experience, especially during our grassroots clinics. It’s a great feeling to see the direct impact the tournament has on the local community, and our goal is to inspire the next generation of young players across the region.” At the heart of this event is the Sustainable Futures initiative, which will welcome up to 450 young people to the tournament and engage them in special workshops designed to increase women and youth participation. With star ambassadors like World No. 5 Charley Hull and Major champion Patty Tavatanakit taking to the fairways, the tournament inspires the next generation of regional athletes to see that with discipline and the right support, there are no limits. Under its slogan, “Made for the Future,” the tournament promotes long-term development in Saudi Arabia. This slogan reflects Golf Saudi’s commitment to creating a lasting legacy beyond the final putt, focusing on environmental sustainability, professional equity, and the empowerment of local talent to build tomorrow’s industry ecosystem. The tournament invites attendees to become more than just spectators through the Go Golf program. This interactive experience includes clinics and driving range sessions led by world-class Golf Saudi ambassadors, designed to break down barriers to the sport and promote healthy, active lifestyles for all residents and visitors.
February 11-14 PIF Saudi Ladies International in Riyadh, $5 million prize fund
