What is a credit card concierge service? Everything you need to know

Business Business:Credit card concierge service is a personal assistance feature on certain premium credit cards. It consists of a 24/7 personal assistant who can do anything from booking a hard-to-find dining table to arranging an unexpected gift, planning a trip or helping with an urgent need while traveling. Offered by banks and credit card issuers in partnership with international service providers, this feature aims to provide added convenience and exclusivity to cardholders.
Who are concierge services offered to?
Concierge features are usually available to high-end credit card holders, such as super-premium or ultra-premium cards like HDFC Infinia, Axis Reserve, SBI Aurum, or American Express Platinum. These cards may charge a higher annual fee, but they offer concierge assistance as an added value feature.
What can you ask a concierge to do?
Concierge services can do just about anything, including:
- Booking a table for dinner at a busy or high-end restaurant
- Booking travel reservations, such as flights, accommodations and escorted tours
- Booking tickets to a concert, sporting event or play
- Buying a gift or flowers for someone, even abroad
- Providing local information about international travel, such as embassy numbers or emergency assistance
- Offering personalized shopping advice, whether it’s watches or tailor-made experiences for you
Although the concierge makes the bookings and arrangements, the services or purchases (such as tickets or meals) are charged to your credit card.